Motorola Razr for CDMA Users
Motorola is marketing different phones for men and
women. Moto’s newest line of pink and blue Razr offspring
seems to assume that there are men who will prefer blue and women who
will want the pink one. They’re probably right!
The classic Silver Motorola Razr captured the
lion’s share of new cell phone buying over the past year or
so, causing Motorola to encroach on Nokia’s enviable leading
position.
Motorola is planning to cash in on its huge
success with the razor thin look and feel of the original Razr v3. The
NPD Group, a leading cellular market researcher, found that Motorola
cell phone sales accounted for 30% of the 31.6 million cell phones sold
in the third quarter of 2005. The Motorola V3i with iTunes software and
the Pink and Blue cell phones promise to give Motorola an
ever-increasing share of the cell phone market.
People who care about how they look or want to
make a statement, will be the first to get their Motorola Razr fix.
These Razr thin phones are ceating a lot of attention - making them
must-haves in some circles.
Mazal Tov!The Motorola Razor family is growing by
four new members; Motorola RAZR Pink (RAZR PNK?) and Razr Blue, (RAZR
BLU?) plus two new versions - Motorola CDMA RAZR for Verizon with EVDO
and Motorola RAZR V3i (with iTunes). The new Razr phones include all
the great features as the original models. The Blue and Pink versions
are really style updates designed to make your cell phone an accessory
- like a stylish watch.
The new CDMA version of Razr (for Verizon) will
satisfy the appetite of Verizon Wireless subscribers who have long
ogled over Cingular and T-Mobile’s Razr offerings. The Razr
V3i aims to redeem Motorola’s slightly tarnished reputation
when it comes to MP3 phones. Unlike the Rocker which had only music
going for it, with the Razr V3i the MP3 capability is essentially an
add-on.
The Motorola has not made a statement about the
chosen carrier for the Motorola v3i many are speculating that Cingular
is the choice. Besides being Razr thin like the original Razr v3 the
new v3i has added appeal with the inclusion of the Apple i-Tunes
software like on the Motorola ROKR released in September in by
Cingular, Apple and Motorola. Cingular just slashed the price of the
Motorola ROKR by 40% and several leading cell phone dealers like
AmericanCell and YouNeverCall now have the Motorola phone available for
free with the purchase of a new Cingular plan.
Until now the Motorola Rokr is the only cell phone
around that plays tunes from the iTunes Music Store. Another new
addition to the ever increasing Motorola Razr family is new Razr VC
which operates on networks of CDMA standard wireless EVDO. Christmas
holiday season shopping has now been enhanced with the inclusion of the
Razr V3i which sports a 1.23-megapixel digital camera with 8x digital
zoom, video capture and a full-screen viewfinder.
Additional features include a hot plugging memory
card, a display with sixty-five K color support and built-in Bluetooth.
For the late summer-early fall season Motorola earned a profit of $1.75
billion on revenue of $9.42 billion. Motorola stated that its monetary
gains for this period were all due to the tremendous success of the
Motorola Razr v3. Now Motorola is hoping to further push its financial
gains for the next quarter! We’ll wait and see.
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About The Author
Sam Michelson is a cell phone maven with
over 10 years of hi-tech product marketing experience. Over the past 3
years, his company YouNeverCall- http://www.younevercall.com
has become one of the internet's most successful independent cell phone
stores.
Sam Michelson's blog http://www.mphone.net
http://www.mphone.net features many
of his reviews and commentary on the cell phone industry and market
trends.
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This article was posted on December 10,
2005